Cutting Edge Liners By ETUDE HOUSE
15/July/2017 | Advertorial, Boys Of Etude House Project, Classic Advertorial Collection
G O O D N E W S, ETUDE HOUSE AGAIN BROUGHT US MAGIC PRODUCTS!!
Life is way much easier and sweeter, I swear, for the longest the only eye
make up I do is….. bottoms eye liner. That’s it, I’ve tried many times to
draw some guyliner, BUT, FAILED, BADLY. With the new SUPER SLIM PROOF LINERS,
it literally gave me a second chance with basic eye make up.
They comes in two types of application, pencil and brush. Both ultra slim,
define, smooth and irritation free. Best of all, both are sweat, water, oil
AND SUPER SMUDGE PROOF, this literally eliminate the possibility of messy
eyeliner gone wrong case. Lol.
The ultra slim liners allow us to be more Creative, give us full control of
what we Want for our eye make.
Proof Brush Liner $18.90
Weight (g): 10
Size: 0.02 oz. / 0.6 g
The brushes are my Favourite, they come in Two colors, Black and brown…
and listen to this… they are 0.03mm THIN!!!!!!!! Mad-ULTRA-SLIM.
Confession: This is literally my first time ever have a perfect guyliner
drawn by myself, I too surprised that I m able to draw a Super subtle wing
liner, although it’s not those ‘in your face’ obvious type of eye make, but
it defiantly gave my eyes so much definition!
The brush liners contain Emulsion film polymer that helps eye make up last
longer, stronger adhering to the gentle skin around the eyes.
Tip: The brush liners are THAT Super slim that u can use it to draw eye
lashes and even fill up your brows!
WATER, ACRYLATES COPOLYMER, BLACK 2 (CI 77266), METHYLPROPANEDIOL, BEHENETH-30,
1,2-HEXANEDIOL, ALCOHOL, LAURETH-21, PENTYLENE GLYCOL, BIS-PEG-18 METHYL ETHER
DIMETHYL SILANE, CETETH-25, PEG-40 HYDROGENATED CASTOR OIL, PROPYLENE GLYCOL,
PEG-60 HYDROGENATED CASTOR OIL, PHENOXYETHANOL, PVP, GLYCERIN, ALLANTOIN,
SODIUM DEHYDROACETATE, ETHYLHEXYLGLYCERIN, BHT
WATER, ACRYLATES COPOLYMER, IRON OXIDES (CI 77491), METHYLPROPANEDIOL,
BEHENETH-30, BLACK 2 (CI 77266), 1,2-HEXANEDIOL, ALCOHOL, BUTYLENE GLYCOL,
PENTYLENE GLYCOL, BIS-PEG-18 METHYL ETHER DIMETHYL SILANE, SODIUM POLYACRYLATE,
STEARETH-20, PHENOXYETHANOL, LAURETH-21, PVP, PEG-40 HYDROGENATED CASTOR OIL,
ALLANTOIN, ETHYLHEXYLGLYCERIN, SODIUM DEHYDROACETATE, BHT
I did a FULL water test on the liners while shooting this spread of photos, if
you noticed my face and hair are both wet, and I was also carrying a water spray,
and spraying water all over my face while shooting, after 2 hours of constant
“spraying”, I even tried rubbing eyes (a little)… check out these photos,
EYE MAKE STILL ON POINT. MAGIC.
Proof Pencil Liner $14.90
Weight (g) 10
Size 0.002 oz. / 0.08 g
For the Pencils, they comes in 3 colors, Black, Brown and Beige, they are only
1.5mm, the liners are quick to dry, it only takes 30-60 seconds!
U can pick one to match your make up color scheme, there’s black and brown to
choose from, and the Skin Beige Color liner is… A MUST HAVE, you could use
it to highlight your eye corners, your waterline, and lengthen, widen your eyes,
it has multipurpose! And I swear, I even tried to use it to cover up a small
mole near my eyes, IT WORKS! Lol. Considering it to be coverage strong, oil,
sweat and water proof. Kinda a awesome mini concealer stick.
Tip: Due to the Super slim nature of the liner, the pencil texture could be
easily broken, but worry not, simply twist to dispense a very Litte amount,
like 1mm when using the pencil liner!
Look my demo photo of the liner on my hand, it is Super define, elaborate, smooth
Iron Oxides (CI 77499), Cyclopentasiloxane, Trimethylsiloxysilicate, Polyethylene,
Ceresin, Caprylic/Capric Triglyceride, Acrylates/Stearyl Acrylate/Dimethicone
Methacrylate Copolymer, Copernicia Cerifera (Carnauba) Wax, Blue 1 Lake (CI 42090),
Hydrogenated Polyisobutene, C30-45 Alkyldimethylsilyl Polypropylsilsesquioxane,
Cyclopentasiloxane, Trimethylsiloxysilicate, Iron Oxides (CI 77499), Iron Oxides
(CI 77492), Polyethylene, Iron Oxides (CI 77491), Caprylic/Capric Triglyceride,
Ceresin, Acrylates/Stearyl Acrylate/Dimethicone Methacrylate Copolymer, Titanium
Dioxide (CI 77891), Copernicia Cerifera (Carnauba) Wax, Hydrogenated Polyisobutene,
C30-45 Alkyldimethylsilyl Polypropylsilsesquioxane, Triethoxycaprylylsilane,
Acrylates/Dimethicone Copolymer, Aluminum Hydroxide (CI 77002)
#Skin Beige :
Titanium Dioxide (CI 77891), Cyclopentasiloxane, Trimethylsiloxysilicate,
Polyethylene, Caprylic/Capric Triglyceride, Hydrogenated Polyisobutene, Acrylates
/Stearyl Acrylate/Dimethicone Methacrylate Copolymer, Ceresin, Iron Oxides (CI 77492),
C30-45 Alkyldimethylsilyl Polypropylsilsesquioxane, Copernicia Cerifera (Carnauba)
Wax, Acrylates/Dimethicone Copolymer, Iron Oxides (CI 77491), Iron Oxides (CI 77499)
For this spread of photo, I used ONLY SUPER SLIM PROOF LINERS FOR EYE MAKE.
LITERALLY. Here’s a close up photo, first, I use the black brush liner to replace
eye brow pencil, instead of the usual way of shading, I did tiny strokes for
Then FOR THE FIRST TIME EVER, I draw a fairly on fleek, a very subtle guyliner
with the Black Brush Liner!
I also used the Beige pencil liner to highlight my water line and lengthen my
eyes, and finally use the black pencil liner to draw a bottom eye liner right
below the beige pencil liner, to create a illusion of bigger eyes!
This basic eye make is very easy to archive, even a liner noob like me could
pretty much nailed it, I m sure all of you girls/guys can handle it!
This eye make is actually very natural and you have to zoom in, or take a really
close up look to realised I m actually doing some tricks on my eyes!
A month ago, I saw the sneak previews of these liners on global ETUDE HOUSE
account, it didn’t really caught my attention, and then there’s more photos
posted, to me, they looked really just regular eye liners… it’s when I
receive the products, I was Super shocked, THEY ARE VERY SLIM IN REAL LIFE.
The pictures literally do not do them justice!!! So here’s a flatlay of the
liners next to pocky stick biscuits!!! NOW U SEE LOOK HOW SLIM THEY ARE!!
The SUPER SLIM PROOF LINERS areavailable
in island ETUDE HOUSE outlets!
Singapore boutiques are located at:
1. Flagship Store at Wisma Atria #B1-20/21/22
2. 313@Somerset #B2-30
3. Bedok Mall #01-87/88
4. Causeway Point #B1-K02
5. Chinatown Point #01-12
6. Clementi Mall #03-34
7. JEM #02-44
8. Junction 8 #01-48
9. Jurong Point #01-57/58
10. Lot One #01-19
11. NEX #01-63
12. Plaza Singapura #B1-26
13. Tampines 1 #01-17/18
14. Vivocity #B1-03
15. Suntec City #02-601/601A
16. Bugis Junction #01-107 to 108
17. Compass One #01-23
18. JCUBE #01-21
New style new style!!! For the entry for ETUDE HOUSE, I totally broke out
from usual style, go with the less is more concept, using, lines, shadows,
shapes, monotone colors to present the liners, as they Super slim, I thought
it would be suitable for a more edgy, basic and sharp look.
I m coming back to Singapore!!!! In 2 weeks! Can’t wait, can’t wait to see
my friends, miss them like crazy!! Maybe I could bump into you guys when I m back!!